FRAKZ™ one-sheet · Example
Brands · 30 days
Elena V.
Fractional CMO
Brand and experiential teams that need demand and the show to land on the same calendar.
Why this seat
- 01Rebuilt an in-house studio's demand engine around two flagship properties; pipeline attributed to experience rose in two quarters.
- 02Cut a 14-vendor activation stack to four systems the team actually used.
- 03Hired and ran a 6-person brand/content pod without adding a full-time CMO seat.
30 days
Offer, ICP, and 90-day scoreboard the CMO or studio lead can read.
60 days
Two live programs in market. Roster and agency handoffs written down.
90 days
A demand rhythm the team can run. Hire-or-extend decision on the table.
Rate
2–3 days / week. Retainer, not hours.
How to start
Brief Monday. In the tools by the end of the week.